Sinclair Bay Hotel Sold by Bruce & Co

14th June 2019

Bruce & Co sells family run hotel in Wick, Highland.

Acquired by the vendors in 2005, the award winning, family run Sinclair Bay Hotel has since cultivated a phenomenal reputation for its pleasant and attentive service, resulting in a 4 star rating on booking.com and 5 star rating across Trip Advisor.

Featuring 6 wonderfully furnished letting rooms, a popular public bar and dining room, the hotel enjoyed impressive amounts of trade from the surrounding area alongside holiday makers due to its ideal coastal location on the 500 tourism route and links to the coastal village of John o’ Groats.

Once put on the market by Bruce & Co due to the Vendor’s wish to retire, the hotel received an offer after a single viewing, with the bid being made by an experienced operator within the industry hoping to continue the success of the established business.

Delighted with the efficiency of the sales process the Vendor commented;

“I was happy with the service I received from Bruce & Co.  They were able to find me a buyer within the first few months of the business going live on the market and recommended to me an outstanding business conveyancer – Jacqueline Ireland – who made sure the deal went through smoothly.  I would not hesitate to recommend Bruce & Co to others.”

Lead Negotiator of the sale Michael Firoozi gave an insight into the sale saying;

“I was glad I was able to help our client sell her business.  It was an absolute joy to work with her and I wish her all the best for her future.”

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